Over 20 Million Social Connections made with
OnePIN’s CallerXchange Service

Boston, MA. March 9, 2010 — Subscribers have exchanged more than 20 million phone numbers using OnePIN’s patented CallerXchange mobile social address book service. As the service continues its growth around the world, mobile subscribers have connected with friends, family and colleagues in over 180 countries using CallerXchange.

CallerXchange enables subscribers to quickly and easily share their contact information immediately after phone calls with a single click of a button. Users always have a choice as to the amount and type of contact information they share with others based on their relationships. More than half of CallerXchange users share multiple pieces of contact information, meaning they proactively choose to send more than simply their name and mobile number. Subscribers using CallerXchange can share a variety of information, including mobile, home, and work numbers in addition to their email addresses and social networking ID’s such as Facebook, Twitter and LinkedIn.

For the mobile operator, having an enriched phonebook with multiple ways for subscribers to communicate with others, translates to more calls, more SMS messages sent, more emails, and more social networking data usage. OnePIN has proven that more contact points shared between subscribers leads to more communication per subscriber. In markets where the subscriber base is predominately prepaid, this directly translates to more top-ups as subscribers run through their balances quickly. In markets where post-paid bundles prevail, this facilitates subscribers moving to larger voice and data bundles.

“Reaching this milestone is a strong testament to OnePIN’s ability to design and commercialize universal solutions that meet the needs of subscribers and operators and which create intrinsic value for both,” noted Andrea Yanik, Director of Product Management at OnePIN. “Exceeding the 20 million mark demonstrates the overall ease of use and simplicity of the service, in addition to showcasing the user centric design approach and extreme focus we’ve always taken with all our solutions – all factors which have lead to the unparalleled success of CallerXchange across our entire customer base.”

About OnePIN, Inc.
OnePIN’s technology transforms mobile phonebooks into social address books, improving customer retention while increasing voice and data revenue for mobile operators. OnePIN’s CallerXchange is a person-to-person contact exchange service that connects people and enhances social networks.  With one click, using any mobile phone, CallerXchange enables subscribers to leverage their mobile social address books as the hub for their social networking. Headquartered in Boston with offices and customer references around the globe, OnePIN is the world leader in social address book solutions for mobile operators.

For more information please visit www.onepin.com or email us.