September 2020, Boston, MA – OnePIN globally launched X’ello!, an innovative Digital Welcome service for Mobile Operators. X’ello! is OnePIN’s dynamic digital onboarding and account activation service. This top-screen service enables Mobile Network Operators to directly welcome, engage, and onboard new customers with ease.
X’ello! is OnePIN’s dynamic digital onboarding and account activation service. This top-screen service enables Mobile Network Operators to directly welcome, engage, and onboard new customers with ease. When subscribers activate their mobile service for the first time, OnePIN’s activation service can automatically appear at a preconfigured scheduled time, allowing the Mobile Operator to intelligently guide the mobile user through various onboarding journeys based on the subscriber segment type, and subsequently welcome them to the network. This top-screen experience can be delivered as a priority communication during Apple iOS and Android device activation processes.

User journeys are highly configurable based on Mobile Operator needs and strategic onboarding objectives. As an example, Mobile Operators can guide the subscriber through a registration or self serve sign-up process, allowing the Operator to collect necessary subscriber information such as name, email, and zip code or address. Alternatively, Mobile Operators have the capability to direct the mobile customer to a welcome video which summarizes the customer’s services. Or the Mobile Operator may want to promote a specific application download during the onboarding process. Both the Mobile Operator and subscriber benefit from this digitized experience, eliminating the need for a manual registration process. The flow can be designed to accommodate ease of exiting the journey, or can be designed with various levels of persistence. For example, the service can be configured to guide the user through a specific journey prior to the user being able to use their mobile phone to make a standard call. This ensures that the Mobile Operator is able to obtain necessary information from the subscriber and welcome them to the network.

X’ello! reduces calls made to customer service departments by enabling simple self-service journeys through informative screens, resulting in lower customer service costs for the Mobile Operator. The Mobile Operator has more control over the subscriber’s initial account activation, registration, and overall onboarding process.

OnePIN has launched X’ello! globally with live deployments in North America, Europe, and Africa.

About OnePIN, Inc.
OnePIN, Inc., the world’s leading provider of User Engagement services for Mobile Network Operators. OnePIN creates universal, interactive user engagement channels for mobile operators that drive revenue, core service retention, and advertising opportunities from user behaviors and network events. OnePIN’s Cloud is an intelligent user engagement platform that uses machine learning and data integration into the Mobile Operator’s Customer Value Management and Customer Relationship Management systems to offer a universal user experience tailored to the mobile subscriber’s context. The intelligence of the service platform ensures that the appropriate services can be offered at the right time and place, specific to each individual mobile customer, and agnostic of the handset or if a smartphone application is installed. The Company’s services are currently deployed to over 500 million mobile subscribers, across 20 countries spanning seven of the world’s largest mobile operator groups. OnePIN is headquartered in Boston with offices around the globe.
Find out more about OnePIN’s Digital Assistant services here: www.onepin.com.