CelebraXion is a mobile subscriber service that allows subscribers to conveniently send messages to their networks on special days.
Based on the subscriber’s use of MsgXpress and CallerXchange, as well as the subscriber’s location, subscribers can send their friends and family a message on holidays and other special days. The customer receives the option to subscribe to CelebraXion, and is able to pay a small premium fee to send their friends holiday messages. Subscribers select the types of messages they want to share with their friends and family via an easy, convenient, and dynamic interface.
Both Mobile Operators and subscribers benefit from this digital experience. CelebraXion creates revenue for the Mobile Operator with each transaction. The service also creates a valuable service for their customer base, increasing overall satisfaction.
- CelebraXion is a digital assistant for subscribers, conveniently appearing on the right day of the month.
- The service allows friends and family to connect and share personalized greeting messages on holidays and other special days
- Digital services revenue is generated with each transaction.
- Increases customer satisfaction.
Who pays to use the service
- Subscribers pay either a premium fee or a subscription in order to use the service.
Market Environment and Trend
- People are more connected today than ever before.
- Special days and holidays are even more important in the current global climate, as is staying connected with our social network.